Cookies and Audience Measurement

Alterio Actuaire inc. uses Google Analytics, a tool designed to measure web traffic and analyze visits to a website. Using cookies, Google Analytics collects information about your browsing activity on some or all pages of the website. This information is used for statistical purposes to improve your experience.

This information includes:

• Your computer’s truncated IP address (your IP address is modified to prevent it from being linked to you),
• Your Internet service provider,
• Your operating system (e.g., Mac OS, Windows),
• The type and model of your device (e.g., Samsung S25),
• Your device’s screen resolution,
• The type, language, version and other browser-related data (e.g., Chrome, Safari, Edge),
• Your region or municipality, as determined by your IP address,
• The domain of the previously visited website (e.g., google.ca),
• The point of origin (e.g., banner, email, social media, etc.),
• The pages viewed on alterio.ca (browsing sequence, in-page interactions, date, time, duration and frequency of your visits, and your activities [clicks, scrolling, etc.]).

You can configure your browser to block cookies, but this may affect your browsing experience.

Google Analytics

Google Analytics is a web analytics service that provides basic statistics and analytical tools. This data helps with search engine optimization (SEO).

The information collected is stored primarily in the United States. Google may share this information with third parties when required by law or when third parties process it on their behalf. The information is also shared through the Google Ads and Google Search Console accounts of the Government of Quebec.

Google’s advertising cookies are also used to collect demographic information and data about users’ interests. This information cannot be associated with any individual. Google will never link the collected information with any other data or information it holds.

For more information about the data collected by Google and how it is used, please refer to their Privacy Policy and Terms of Use.

If you wish, you can prevent Google from recording information about your browsing activity by installing the Google Analytics opt-out browser add-on on your computer. On mobile, you can use a private browser or enable “incognito” mode.